Case Study

Rovek

A fully custom shopping experience for the official home of Xiaomi, Segway-Ninebot and NAVEE electric scooters in the Middle East, from picking a ride to booking its first service.

Rovek — project preview

Inside the app

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Project Details

ClientRovek
Date2026
Duration4 weeks
IndustryElectric Mobility / E-Commerce
Services
Web DesignUI/UX DesignCustom E-Commerce DevelopmentSEO

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The Challenge

Rovek is the authorized distributor for three of the biggest scooter brands in the world, selling across Egypt with Dubai on the way. A scooter isn't an impulse buy. People compare range, weight and motor power across brands, want to ride one before paying, ask about monthly installments, and worry about grey-market imports that come with no warranty and no spare parts. A standard store template gives you a product grid and an add-to-cart button, and that answers none of those questions. Rovek needed a store that sells the confidence of buying official, not just the scooter, and that keeps looking after the rider long after checkout.

Our Solution

We designed and built a custom Next.js storefront where every page is shaped around scooters. The homepage opens with a launch carousel, then a Find Your Ride picker: giant model names sit behind each scooter, and one tap swaps between flagships with range, peak power and starting price right underneath. The catalogue filters by brand and by how you ride (commuter, performance, off-road, lightweight) and sorts by price or longest range, and a Compare tool lines up to three models side by side with the best value in every row highlighted. Product pages lead with the four numbers buyers ask about first, then colours, feature stories, a full spec sheet and the monthly price next to the full one. Instead of a cart, a one-page order builder walks through colour, accessories, extended warranty, delivery (assembled at home by a technician, or picked up at a showroom with a riding briefing) and paying in full or over 12 months, with a live total and no payment taken until an advisor confirms stock. Around the store sit test-ride booking by model, showroom and time slot, showroom pages with hours and services, a Service section with warranty, yearly care plans, spare parts and a booking form, and an offers page for installments, trade-ins and fleet pricing. Structured data and clean metadata on every page help a new name show up in search.

The Results

3 Brands

12 Models, One Official Store

1 Page

Order Builder from Colour to Delivery

Side by Side

Compare Tool, Best Value Highlighted

Full

Ownership Journey: Test Ride, Service & Parts

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