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Case Study

Mai Nasr Pharmacy

E-commerce storefront for an Egyptian pharmacy expanding from trusted medicine into premium cosmetics — built to feel as elegant as the beauty brands it now sells alongside.

Mai Nasr Pharmacy — project preview

Project Details

ClientMai Nasr Pharmacy
Date2026
Duration6 weeks
IndustryPharmacy / Cosmetics E-Commerce
Services
Web DesignWeb DevelopmentE-Commerce StrategyUX Optimization

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The Challenge

Mai Nasr Pharmacy — founded by a pharmacist with experience at some of the world's largest medical cosmetics companies — wanted to become more than a pharmacy: a destination where trusted medicine and exclusive beauty finds coexist. The obstacle was reach. Established cosmetics retailers already owned the online beauty conversation in Egypt, and a pharmacy-first brand needed a storefront credible and premium enough to be taken seriously by beauty shoppers, without losing the trust that comes with being a real pharmacy.

Our Solution

We built a full e-commerce experience structured around daily deals, clear category browsing, and a gold-on-dark brand identity that signals elegance from the first scroll — while keeping pharmacy essentials (search, categories, cart) front and center for functional, trust-driven shopping. The result positions Mai Nasr as both a pharmacy you can rely on and a beauty destination worth browsing.

The Results

Wider

Reach Into Cosmetics Shoppers

Higher

Sales Across Product Lines

Stronger

Edge Over Cosmetics Competitors

Top

Positioning Among Egypt's Cosmetics Sellers

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