Mai Nasr Pharmacy
E-commerce storefront for an Egyptian pharmacy expanding from trusted medicine into premium cosmetics — built to feel as elegant as the beauty brands it now sells alongside.
Project Details
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The Challenge
Mai Nasr Pharmacy — founded by a pharmacist with experience at some of the world's largest medical cosmetics companies — wanted to become more than a pharmacy: a destination where trusted medicine and exclusive beauty finds coexist. The obstacle was reach. Established cosmetics retailers already owned the online beauty conversation in Egypt, and a pharmacy-first brand needed a storefront credible and premium enough to be taken seriously by beauty shoppers, without losing the trust that comes with being a real pharmacy.
Our Solution
We built a full e-commerce experience structured around daily deals, clear category browsing, and a gold-on-dark brand identity that signals elegance from the first scroll — while keeping pharmacy essentials (search, categories, cart) front and center for functional, trust-driven shopping. The result positions Mai Nasr as both a pharmacy you can rely on and a beauty destination worth browsing.
The Results
Wider
Reach Into Cosmetics Shoppers
Higher
Sales Across Product Lines
Stronger
Edge Over Cosmetics Competitors
Top
Positioning Among Egypt's Cosmetics Sellers
“Our customers can finally find what they need — from prescriptions to skincare — without feeling overwhelmed. It feels like one cohesive brand now.”
Mai Nasr Pharmacy Team
Pharmacy & Cosmetics E-Commerce
