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Case Study

MediaCraft

Website built for an Egyptian BTL creative agency to turn brand activations, booth production and field operations into one clear, bookable service — from idea to execution.

MediaCraft — project preview

Project Details

ClientMediaCraft
Date2026
Duration5 weeks
IndustryBTL / Experiential Marketing
Services
Web DesignWeb DevelopmentBrand IdentityUX Optimization

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The Challenge

Media Craft ran full below-the-line campaigns — concept development, booth production, trained field teams and on-ground operations — as one accountable scope, but had no website to show it. Without a proper digital presence, prospective brands had no way to browse past activations, see the full range of services, or understand why handing the whole scope to one team mattered.

Our Solution

We built a bold, editorial site structured around Media Craft's actual capabilities — concept and campaign planning, booth design and production, multi-city roadshows, on-ground operations and trained field staffing — with a featured-work section built to showcase real campaigns as they come in. The visual identity leans into the brand's magenta-on-cream palette to feel as considered as the activations it's selling.

The Results

Full

Service Scope Now Showcased

Live

Campaign Portfolio

Stronger

First Impression With Brands

Clear

Path From Inquiry to Campaign

Media Craft finally has a website that matches how we actually work — one team, one accountable scope, start to finish.

M

Media Craft Team

BTL & Experiential Marketing

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